(1). its value: continuing innovation
(2). its spirit: pursuing excellence
(3). its style: quick & efficient
(4). its philosophy:
for management: humanized, systemized
for employment: everyone can serve as a teacher to teach each other
for product quality: quality means future
for product distribution: way of thinking determines outlet
for market strategy: confidence wins markets
for competition: competition boosts development
for service: act follows words, results follows act
(5). Group spirit: no shock at honour or disgrace,
striving to become stronger by itself constantly,
be oneself when on the high ropes,
never lose its heart when experiencing difficulty,
keep cautions in mind as the beginning,
never submit to any failure,
be honesty and keep one¨s word,
be united and cooperate
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