In 1980, Otonew research center for foliage hairdressing was founded.
　　In 1988, Otonew cosmetic group was set up, GICYLAN was established as its
　　skin care brand, and a series of common products of pure natural foliage were
　　developed and launched into market.
　　In 1990, brand MBC was established, and luxury series of pure natural foliage
　　were launched ceremoniously.
　　In 1992, subsidiaries in the UK and US set up, brand MBC and GICYLAN entered
　　into the local market successfully; meanwhile, brand LADFENC was determined,
　　and professional foliage hairdressing products were launched grandly.
　　In 1994, brand PROCT was established, and hair care products of pure foliage
　　were launched.
　　In 1996, subsidiaries in Australia established, and brand MBC and LADFENC
　　entered into the local market successfully.
　　In 1998, brand RULOAC was established, and products series of pure natural
　　　　　　　　　　　　　　　　　　　foliage for skin care and body care were launched.
In 2000, subsidiaries in Japan established, and brand GICYLAN, MBC and LADFENC entered into the local market.
In 2004, subsidiaries in South Korea established, brand GICYLAN and LADFENC entered into the local market successfully; and also brand YSL was established, a series of natural essential oil and aromatherapy products were launched ceremoniously.
In 2006, SHANGHAI Otonew COSMETIC CO., LTD founded, GICYLAN enters into the market of mainland China successfully.